Monday, July 02, 2007

The "Twin Sisters" of Success

As many of you loyal readers know, I love being the Publisher of REAL ESTATE EXECUIVE Magazine and the most enjoyable part of my job is the ability to go one-on-one with a real estate “superstar” or “rising star” every month for the cover honor. Thus far, I have had the pleasure of interviewing more than sixty cover honorees. I enjoy getting to know them better and learning more about their business model and success secrets.


Oddly enough, most of our cover honorees say the same things in different ways. They all seem to share with me their passion for excellence, their belief that “knowledge is power” and “the more you know, the further you will go”, and they all possess a strong work ethic. But, more importantly than the above, they all attribute much of their success to what I call “The Twin Sisters of Success”. The two twin sisters are focus and determination.

They have a laser-like focus on their goals, their client’s needs and satisfaction and their business plan and are determined to achieve those goals month after month, year after year.

Such is the case with this month’s cover honoree, Patty McCracken of RE/MAX Pearland-Space Center.

Patty McCracken is a true testament to determination and success. She is a model Realtor has achieved immense accomplishment and accolades by only doing what she loves most, helping others. Whether she’s marketing a multi-million-dollar dream house or a modest two-bedroom home, those who work with Patty can attest to the devotion she brings to each client and transaction as she focuses on their goals and dreams. Although the Hall of Fame Realtor seemingly has nothing left to prove, she continues to prove one transaction at a time what’s always been important to her—that she’s dedicated to making people happy. I know that you are going to enjoy her story.

I have really enjoyed getting to know her, her wonderful friends and her terrific cooking this past month! Who says that my job as publisher doesn’t have perks?

Before I turn you loose on this month’s issue, please make sure you turn to Allied Home Warranty’s insert in the middle of the magazine. Andrew White, Candy Lynn George and staff are just asking that you give them a try on your next transaction. Just fill out the application attached to the brochure and give them a call…you’ll be glad you did!

As always, good reading, good sales and stay cool!

Success to you!

Steve Levine
Publisher

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